branding. Packaging.
A stand out independent beer brand concept from a remote location.
A unique and remote location was at the core of the Balfour Brewery Co. concept, therefore celebrating this at every touch point felt like a must. The logo uses the Interstate font combined with the distinctive shape of the bell tower found at the home of the brewery in Balfour on the Orkney Islands.
The other part of the branding that celebrates the Balfour Brewery Co. location is the use of a map as a pattern. The abstract shape become a great vehicle of colour and allows for the branding to really stand apart from other local products, whilst being firmly rooted in its origins.